Ronnie Gonzalez

Senior Content Writer


Ronnie is a Senior Content Writer at K2 Analytics INC.
and a Digital Marketing Expert passionate about creating
compelling, engaging content that drives conversions.
With over 8 years of experience in the marketing industry,
Ronnie specializes in developing SEO-friendly copy
that resonates with target audiences and encourages action.

How Will iOS 14 Affect Your Marketing Strategy?

Apple recently announced its new iPhone operating system iOS 14 and with it, comes plenty of controversies— most notably pushback

Why You Should Be Utilizing Content Marketing Every Day

Is your business using content marketing to grow your online presence and your business every day? To many business owners

Social Media Marketing Mistakes to Avoid

As a digital marketing specialist who’s been using social media since the MySpace days, I can safely say that I’ve

Strategies For More Facebook Engagement

Are you struggling to increase your Facebook engagement despite your best efforts? You don’t have to be a digital marketing

How to Promote Your Business Better During COVID-19

The past few months have not been easy on businesses, especially those with minimal profit margins, and the next year

How to Grow Instagram Engagement on a Budget

For many business owners who are technologically savvy, they know that having an Instagram account for their business is a

Boost Your Social Media Posts More Effectively

Have you exhausted all of your social media marketing ideas and strategies? Do you feel like you’re stuck in a

Rethink Your Email Strategy

Email marketing can be an effective way to reach your customers directly in their inbox. The problem is that this

How New Twitter Features Could Change How Brands Use Social Media

Will New Twitter Features Change the Platform? If you’re an avid Twitter user like myself, you are probably a huge

How to Improve Your Social Media Strategy

Social media can be a highly effective way to connect with audiences in your niche, whether they are fans, customers,

How to Create a Brand Style Guide

When it comes to marketing your small business, it is important to have a strong and consistent brand that your

How to Market Your Business Through Coronavirus Scares

In light of recent events surrounding the spread of Covid-19, many individuals are going to social distancing and self-quarantine. This

How and Why Content Goes Viral

At K2 Analytics, we often come across the same kinds of questions and concerns regarding viral content. What is viral

How To Make Money Blogging

If you have ever thought about quitting your 9 to 5 so that you can start your career as a

Executing a Successful Social Media Strategy

Social media has proven itself to be one of the most powerful and useful methods of advertising for small businesses

How To Build An Instagram Following For Your Business

It’s a brand new year and a brand new decade! Not only is this the perfect opportunity to take on

Why Your Business Needs Digital Advertising

At K2 Analytics, we know why your business needs digital advertising. That’s because we help our clients increase their reach

What is Affiliate Marketing and How Does it Work?

We have all thought about ways that we could make a little extra cash on the side, right? Even more

How to Use Content Marketing to Generate Profits

Content marketing is a great way to indirectly attract new clients and customers that breaks up the constant barrage of

Choosing the Right Content for Email Campaigns

Email campaigns are a great way to reach out to your customers and offer them everything from thank you emails

How to Update your Business Plan 

A business plan is a formal written document containing business goals, how the goals will be attained, and the time

Ways to Increase your Social Media Posting

Social Media posting has blown up over the decade, going from being just a social network to a global way

Unique Content Ideas for 4th of July

Queue the fireworks and all the red, white, and blue décor because this Independence Day, we’re celebrating! To get your

How to Find the Right Social Influencers for Your Brand

These days, companies are taking the idea of celebrity endorsement to promote products, brands, websites, and companies. Influencers are taking

5 Tips for Pinterest Marketing

Before we dive into the best Pinterest marketing tips to grow your business, let’s first talk about what it is.

5 Social Media Content Ideas Your Audience Will Love

One of the hardest parts of social media marketing is curating and creating GOOD social media content ideas. At K2,

What is Event Marketing?

According to, event marketing is “Designing or developing a themed activity, occasion, display, or exhibit (such as a sporting

4 Tips for Building a Social Media Strategy

Social media has become a vital marketing tool for businesses of all sizes. People used to ask, “Why should I

How to Become a Social Influencer

Influencer marketing has skyrocketed since it first became popular due to the way purchasing decisions have changed over the years.

Marketing Tips You Can Learn From Selfies

The cell phone self-portrait, also commonly known as a “selfie,” has transformed picture-taking into a social and cultural sensation that

4 Marketing Trends You Cannot Ignore

There are lots of new online digital marketing trends which are evolving in today’s high-tech age that companies today should

5 Simple Ways to Keep Customers Coming Back

It’s one thing to have happy customers, but it’s another thing to have customers that keep coming back. Customer loyalty

5 Ways to Improve Your Presence on Twitter

Twitter helps build communities, support, and brand marketing. Twitter is the perfect outlet and place for self-expression, current events, and

7 Blog Ideas for Content Marketing

Keeping an engaging, consistent blog for your brand works wonders for spreading business awareness, engaging with audiences, and providing useful

Strategies for Millennial Marketing

Don’t underestimate the power of the millennial generation; they’re literally the future. With over 80 million living in the U.S.,

5 Easy Ways Your Brand Can Give Back to the Community

A business soars by lifting others. According to a study by Cone Communications and Echo Research, more than 90% of

5 Ways to Boost Your Instagram Marketing

Optimize Your Gram Game Who would have thought this world has to depend on social media for marketing? There are

How to Start Your Own Marketing Agency

Jump Start Your Own Marketing Agency The need for hiring marketing agency services is in high demand and will continue

6 Rules to Abide When Targeting Female Audiences

Women drive 70-80% of all consumer purchases. Indeed, if the consumer economy had biological sex, it would be female. Women

What Valentine’s Day Has Taught Marketers

With Valentine’s just around the corner, many are already looking forward to getting bouquets of flowers and chocolates. However, Valentine’s

How to Win at a Winter Marketing

Once the holidays are over, people don’t have much more money left and start to feel anxious with all the

Content Strategy 101

More than just a buzzword today, the rise of content strategy marks a significant turning point in how brands and

4 Social Media Risks You Need to Avoid

Last year, scams skyrockets on social media by about 150 percent. We’ve listed crucial social media risks essential to avoid

4 Untruthful Things About Social Media

If you think your success is determined by how many followers you have, think again. Social media is consistently evolving

The Easy Way to Create a Marketing Plan

Is Planning Enough? Businesses that are thriving in digital marketing always begin with a plan. Large firms include hundreds of

Context Hails Queenship in Email Marketing Campaigns

“While content is king, a queen, email is needed to complete its kingdom.” Despite what other people say, the use

How to Successfully Define Your Target Market

Steps to Defining Your Target Market “…There’s an effective way to compete with bigger companies without having to exhaust your

How to Be A Successful Blogger

Making the decision to start a blog or become a blogger is an exciting thing. You have this burning passion

9 Common Blogging Mistakes to Avoid Now

“Blogs have hailed kingship on the Internet as many people subscribe to their favorite bloggers.” Blogs have hailed kingship on

Marketing Metrics You Need to Have For Your Business

As companies proceed to spend money on content marketing and marketing tools such as Google Analytics, several are faced with

Lead Generation through Online Marketing

“When SEO works correctly, your business has the potential to rank higher on search engines..” As a business owner, your

3 Reasons Your Online Marketing Efforts Are Not Effective

“Without setting a goal, your online marketing efforts are like a race without a finish line…” For all business owners,

Social Media Marketing Strategies to Grow your Business

“If you want your business to succeed in the digital age, an effective Social Media Marketing strategy is not only

What’s Driving the Future of Marketing?

“Brands are transferring the power of their marketing to customers…” Have you ever wondered what exactly drives the Future of