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August 6, 2018
How to Write a Business Plan

How to Write a Business Plan

“Quality is the best business plan.” -John Lasseter (Chief Creative Officer of Pixar) How to Write a Business Plan Writing a business platform doesn’t need to be challenging, it only […]
July 16, 2018
5 Simple Ways to Keep Customers Coming Back

5 Simple Ways to Keep Customers Coming Back

“Customer satisfaction is worthless. Customer loyalty is priceless.” -Jeffrey Gitomer 5 Simple Ways to Keep Customers Coming Back It’s one thing to have happy customers, but it’s another thing to […]
July 2, 2018
5 Quick Ways to Improve Your Brand’s Presence on Twitter

5 Quick Ways to Improve Your Brand’s Presence on Twitter

Twitter helps build communities, support, and brand marketing. 5 Quick Ways to Improve Your Brand’s Presence on Twitter Twitter is the perfect outlet and place for self-expression, current events, and […]
June 18, 2018
7 Blog Ideas for Marketing Content

7 Blog Ideas for Content Marketing

“You can make anything by writing.” -C.S. Lewis 7 Blog Ideas for Marketing Content Keeping an engaging, consistent blog for your brand works wonders for spreading business awareness, engaging with […]
June 4, 2018
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Strategies for Millennial Marketing

Don’t underestimate the power of millennials; they’re literally the future. Strategies for Millennial Marketing With over 80 million millennials living in the U.S., this crazed generation has the world’s attention […]
May 16, 2018
5 easy ways your brand can give back to the community

5 Easy Ways Your Brand Can Give Back to the Community

A business soars by lifting others. 5 easy ways your brand can give back to the community According to a study by Cone Communications and Echo Research, more than 90% […]
May 2, 2018
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5 Ways to Boost Your Instagram Marketing

Who would have thought this world has to depend on social media for marketing? Mind blown. 5 ways to boost your Instagram marketing There are over 500 million daily active […]
April 20, 2018
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How to Start Your Own Marketing Agency

If marketing is something you’re good at, why not get paid for it? Jump start your own marketing agency The need for marketing services are in high demand and will […]
April 10, 2018
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5 Social Media Trends to Expect this 2018

Are we ready for the new upgrades? 2018 Social Media Trends Since the ever so famous Myspace launch in 2003, social media has erupted an empire of platforms that keeps […]
March 16, 2018
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6 Rules to Abide When Targeting Female Audience

6 Rules to Abide When Targeting Female Audience Women drive 70-80% of all consumer purchases. Indeed, if the consumer economy had a sex, it would be female. They have this […]
March 2, 2018
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How to Embrace Green Marketing Strategies

How to Embrace Green Marketing Strategies This Earth Day, many business owners are devoted to gain awareness and implement green marketing strategies. Find out how your company can be one […]
February 16, 2018
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Most Successful Marketing Stunts

Most Successful Marketing Stunts Unfortunately, marketing stunts take a lot of effort. It’s a trial and error process. And although the number of customers to attract and win over is […]
February 2, 2018
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What Valentine’s Day Has Taught Marketers

What Valentine’s Day Has Taught Marketers With Valentine’s just around the corner, many are already looking forward to getting bouquets of flowers and chocolates. However, Valentine’s Day didn’t just tell […]
January 29, 2018
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Bulletin: Google’s New Tool for Local News

Bulletin: Google’s New Tool for Local News Nowadays, social media is taking over the endless highway of cyberspace. Be it local, national, global, or even personal news, more and more […]
January 19, 2018
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Your Definitive Guide to SEO This 2018

Your Definitive Guide to SEO This 2018 Another year has started, and there will be some things that used to work well last year but not anymore this year. One […]
December 15, 2017
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How to Win at a Winter Marketing

How to Win at a Winter Marketing Once the holidays are over, people don’t have much more money left and start to feel anxious with all the credit card bills […]
December 1, 2017
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4 Holiday Marketing Strategies For Procrastinators

4 Holiday Marketing Strategies For Procrastinators For an online marketing agency like us, December is the busiest time of the year. But this can creep up on us. One day […]
November 17, 2017
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Email Marketing Tips to Boost Your Black Friday Sales

Email Marketing Tips to Boost Your Black Friday Sales Shoppers are aware that Black Friday deals are only available for a few days. Thanks to the advanced, modern society we […]
November 3, 2017
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6 Thanksgiving Marketing Ideas That Stand Out

6 Thanksgiving Marketing Ideas That Stand Out “If your company targets local customers, this is a great idea to boost your brand.” Thanksgiving is just around the corner, and it’s […]
October 20, 2017
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Then & Now: The Growth of Digital Marketing

Then & Now: The Growth of Digital Marketing “Thanks to the evolution of digital marketing, everything online is so much manageable and smoother.” Blink and you’ve missed it. That’s how […]
October 6, 2017
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4 Reasons Why Your Website Isn’t Getting Any Traffic

4 Reasons Why Your Website Isn’t Getting Any Traffic A lot of people think that after they launch a blog, their website will automatically get traffic. But unfortunately, that is […]
September 22, 2017
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6 Ways Blogging Helps Your SEO Ranking

6 Ways Blogging Helps Your SEO Ranking Mastering the dynamics of SEO isn’t easy, and Google doesn’t make it any better by changing policies and algorithms occasionally. It seems like […]
September 8, 2017
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Content Strategy 101

Content Strategy 101 More than just a buzzword today, the rise of content strategy marks a significant turning point in how brands and businesses engage with their consumers. The days […]
August 25, 2017
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A Small Business’ Guide to Digital Marketing

A Small Business’ Guide to Digital Marketing The Strategies You Need to Succeed Did you know that about 80-90% of people research products before clicking on that “Buy Now” button? […]
August 11, 2017
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The Importance of Brand Awareness to Your Business

The Importance of Brand Awareness to Your Business Addressing Your Brand the Right Way For years, there’s been a confusion on the word, branding. Many businesses use it, but what […]
July 21, 2017
HOW TO USE INSTAGRAM FOR YOUR BUSINESS

How to Use Instagram For Your Business

How to Use Instagram For Your Business There are over 100 million monthly users on Instagram. About 40 million photos are uploaded every day which is why it is a […]
July 7, 2017
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An Expert Weigh-In on Viral Content

An Expert Weigh-In on Viral Content For digital marketers, the epitome of success might probably be viral posts. It takes a lot of creativity and work, but when you create […]
June 30, 2017
k2 analytics inc 4 SOCIAL MEDIA RISKS YOU NEED TO AVOID

4 Social Media Risks You Need to Avoid

4 Social Media Risks You Need to Avoid Last year, scams skyrockets on social media by about 150 percent. Authoritative websites like Facebook, Instagram, Twitter, and LinkedIn were all affected […]
June 16, 2017
Six Ways to Promote Your Blog After Publishing K2 Analytics

Six Ways to Promote Your Blog After Publishing

Six Ways to Promote Your Blog After Publishing As bloggers, we understand the majority of our online traffic comes from the first day we post an entry. Analytics show bumps […]
May 26, 2017
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Understanding the Dynamics of SEO

Understanding the Dynamics of SEO “When we understand the dynamics of SEO, it can help with the way we search as well as give insight to what consumers will see […]
May 12, 2017
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6 Essential Things To Do Before Publishing Your Website

6 Essential Things To Do Before Publishing Your Website Websites that are geared to gain readers and clients should make sure that their website is easily understood. When you’re in […]
April 28, 2017
Social Media Marketing Las Vegas

Deciphering Instagram’s Algorithm For Better Organic Reach

Deciphering Instagram’s Algorithm For Better Organic Reach Facebook’s organic reach dropped tremendously, and we’re certain that this will happen to Instagram as well. Thousands of content is shared on Instagram […]
April 14, 2017
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4 Untruthful Things About Social Media

4 Untruthful Things About Social Media If you think your success is determined by how many followers you have, think again. Social media is consistently evolving and changing as it […]
March 31, 2017
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16 Things Only Entrepreneurs Will Understand

16 Things Only Entrepreneurs Will Understand Taking the initiative in creating a business is unlike the idea of being a business owner. Not everyone has the characteristic to do it. […]
February 24, 2017
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4 Fundamental Steps Online Marketing Plan

4 Fundamental Steps Online Marketing Plan In the plan, it’s important to highlight the sources, and outline how the plan falls with the business’s goal. A marketing strategy determines how […]
February 10, 2017
planning a marketing strategy

The Easy Way to Create a Marketing Plan

The Easy Way to Create a Marketing Plan Without an accurate plan of action, your business is set up for failure. Businesses that are thriving in marketing always begin with […]
January 26, 2017
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Where to Place Your Keywords

Where to Place Your Keywords If you’ve been following our blog, you should know a thing or two about keywords. Keywords are important for a variety of reasons. One, they […]
January 17, 2017
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3 Ways to Learn From Your Business Competition

3 Fool-Proof Ways to Learn From Your Business Competition Replicating their behavior isn’t wrong. However, you want to find a way to set yourself apart. Starting a small business is […]
January 6, 2017
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Effective SEO Tips for Businesses

Effective SEO Tips for Businesses About 94% of users on Google will only look at the first page for results. If you’re a small business, SEO is an acronym that […]
December 30, 2016
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Dominating Online Marketing Trends For 2017

Dominating Online Marketing Trends For 2017 “People want more than just staring at the screen.” 2016 was the year of online marketing revolution, and it will not slow down anytime […]
December 9, 2016
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2017’s Dominating Social Media Trends

As we all heard for the past 5 years, social media marketing had become "The Place to Advertise" but the real question is...
November 18, 2016
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3 Ways to Prevent Marketing Plateau

3 Ways to Prevent Marketing Plateau “The need for a marketing team is imperative for direction, and compelling marketing plans are expected.” Businesses tend to pose difficulties especially when they’re […]
November 4, 2016
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Context Hails Queenship in Email Marketing Campaigns

Context Hails Queenship in Email Marketing Campaigns “while content is king, a queen is needed to complete its kingdom.” In spite of what other people say, the use of email […]
October 27, 2016
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SEO Mistakes That is Hurting Your Business

SEO Mistakes That is Hurting Your Business “Google manages over 2 trillion searches per year!” Without a doubt, Google is the number one go-to for online searches. It’s easy, and […]
October 14, 2016
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How to Successfully Define Your Target Market

How to Successfully Define Your Target Market “…there’s an effective way to compete with bigger companies without having to exhaust your business’ threshold to zero.” Small businesses rely on a […]
September 30, 2016
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How to Be A Successful Blogger

How to Be A Successful Blogger Making the decision to start a blog or become a blogger is an exciting thing. You have this burning passion for informing the world […]
September 21, 2016
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How to Double Your Site’s Traffic in One Month

How to Double Your Site’s Traffic in One Month “Readers don’t just turn to online news for information anymore. Instead, they opt for popular bloggers who share a twist of […]
September 15, 2016
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9 Common Blogging Mistakes to Avoid Now

9 Common Blogging Mistakes to Avoid Now “Blogs have hailed kingship on the Internet as many people subscribe to their favorite bloggers.” Blogs have hailed kingship on the Internet as […]
August 5, 2016
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Is Pokemon Go Good for Local Businesses?

Is Pokemon Go Good for Local Businesses? Locations ‘in the game’ are what can increase a business’s customer activity A worldwide phenomenon has the potential to boost your revenue of […]
August 5, 2016
Knowing how to read marketing metrics will heighten your perspective in online marketing.

Marketing Metrics You Need to Have For Your Business

Marketing Metrics You Need to Have For Your Business “content is reshaping the sales and marketing pipeline.” As companies proceed to spend in content marketing and marketing metrics such as […]
July 29, 2016
The power of hashtags are important to a business.

The Importance of Hashtags in Online Marketing

The Importance of Hashtags in Online Marketing “Today, it is a symbol that categorizes topics that drive traffic to posts.” For many years, the hashtag sign (#) described the pound sign. […]
July 11, 2016
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Thrive in These Network Marketing Techniques

Thrive in These Network Marketing Techniques “you can reach an entirely new audience base that might spark up new audience interest.” As business owners, you have to follow and adapt […]
June 9, 2016
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How to Source Funding for your Startup

How to Source Funding for your Startup “Whether it’s a cool new app or a new fancy restaurant, more often than not it will require source funding in its early days…” […]
May 24, 2016
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How to Find the Perfect Co-founder for your Startup

How to Find the Perfect Co-founder for your Startup “the ideal Co-Founder candidate should have the dedication and drive to succeed no matter what the conditions may be…”   Many entrepreneurs […]
May 18, 2016
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5 Things to Consider Before Investing in a Company

5 Things to Consider Before Investing in a Company “Nothing guarantees success, but conducting research on the company will put you in a much better position…” Given the opportunity, many people are […]
May 10, 2016
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Benefits of Hiring a Local Web Design Agency

Benefits of Hiring a Local Web Design Agency “a decision to invest in a website is a decision to build your brand online and increase your market share.” You may […]
April 15, 2016
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The Importance of having a Mobile Friendly Website for your Business

The Importance of having a Mobile Friendly Website “not having a Mobile Friendly website is like closing your store one day each week.”   People are constantly searching for faster […]
April 11, 2016
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Leads Generation through Online Marketing

How to Generate Leads through Online Marketing “when SEO works correctly, your business has the potential to rank higher on search engines..” As a business owner, your goals and objectives for […]
April 1, 2016
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3 Reasons Your Online Marketing Efforts Are Not Effective

3 Reasons Your Online Marketing Efforts Are Not Effective “Without setting a goal, your online marketing efforts are like a race without a finish line…” For all business owners, running […]
March 17, 2016
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Should You Invest in SEO?

Should You Invest in SEO? “SEO is a critical part of a company’s online marketing mix.” Search Engine Optimization, commonly known as SEO plays a dominant role in online marketing. […]
March 9, 2016
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Social Media Marketing Strategies to Grow your Business

Social Media Marketing Strategies to Grow your Business “if you want your business to succeed in the digital age, an effective Social Media Marketing strategy is not only desirable. It […]
March 2, 2016
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4 Reasons your Business Needs a Professional Website

4 Reasons your Business Needs a Professional Website “the internet is the go-to source of information for people of all ages…” There are many business owners out there who believe […]
February 25, 2016
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How to Set a Marketing Budget for your Business

How to Set a Marketing Budget for your Business “You cannot afford not to set a marketing budget for your business” Clarifying the importance of a marketing budget for businesses […]
February 18, 2016
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How to Maximize Word Of Mouth Marketing

How to Maximize Word Of Mouth Marketing “There is no limit to the positive impact you can make on a customer’s experience…”   With the advancement of technology over the […]
February 12, 2016
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5 Reasons your Email Marketing Campaign is Not Effective

5 Reasons your Email Marketing Campaign is Not Effective “Investing in a personalized email marketing campaign has 6 times higher transaction rate..” These days, marketers are faced with more challenges […]
February 9, 2016
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How To Increase Web Traffic from Social Media

How To Increase Web Traffic from Social Media “using 1-2 hashtags per post can get you an average of 593 interactions per post..” Social Media had come a long way […]
January 27, 2016
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What’s Driving the Future of Marketing?

What’s Driving the Future of Marketing? “Brands are transferring the power of their marketing to customers…” Have you ever wondered what exactly drives the Future of Marketing? If so, you’re […]
January 21, 2016
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How to Build a Brand Identity

How to Build a Brand Identity A brand is one of the most valuable assets of your business and it needs to be very carefully constructed to ensure you are […]
January 15, 2016
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How to Use The Power of SEO for your Website

How to Use The Power of SEO for your Website “If you haven’t invested in SEO, you’re missing out on a lot of opportunities…” SEO is an abbreviation that is […]
January 12, 2016
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4 Online Marketing Mistakes to Avoid in 2016

4 Online Marketing Mistakes to Avoid in 2016 The World of Digital Marketing is getting larger every day and businesses are increasingly dedicating more of their budgets towards their online […]
January 6, 2016
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How Important are Customer Reviews for Online Marketing?

How Important are Customer Reviews for Online Marketing? More and more customers these days are looking towards online reviews before they purchase a product or service. As marketers, it is […]
December 22, 2015
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5 Ways To Make Your Business Stand Out

5 Ways To Make Your Business Stand Out Of course, all business owners want to make their business stand out from the competition, but, how? At K2Analytics, we work with […]
December 16, 2015
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Need a Web Designer?

Do I Need a Web Designer? “It takes 50 milliseconds to make an impression.” If you are a small business owner out there with little or no online presence, you […]
December 3, 2015
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How to Use Social Media Marketing For Your Business

How to Use Social Media Marketing For Your Business “Social Media is a Generational Change to Marketing.” Many of us know Social Media is a valuable tool for businesses, but, […]
November 25, 2015
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How to Market Your Business to Different Age Groups

How to Market Your Business to Different Age Groups Ever wonder how successful businesses market to different age groups? Without a niche market to rely on, many businesses struggle finding […]
November 19, 2015
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Online Marketing Trends that are Expected to Dominate 2016

Online Marketing Trends in 2016 “An Outdated Website Is No Longer Sufficient” The Digital World can be daunting to those who are dubious about adopting up and coming trends. With […]
November 16, 2015
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How to Generate More Revenue Through Your Website over the Holiday Season

Generate Revenue Through Holiday Season “The Greatest Day for E-Commerce Sales is Fast Approaching.” The Holiday Season is fast approaching – so too is the vast opportunity for businesses to […]
November 10, 2015
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Email Marketing as a Valuable Tool for your Business

How to use Email Marketing as a Valuable Tool for your Business “Email Marketing is not -as some say- dead!” Often in the marketing environment, queries circulate about the benefits […]
November 3, 2015
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Why Networking is Important

Why Networking is Important Making connections with individuals and being able to build a mutual beneficial relationship with them is one of the key to networking. When you network with […]
October 14, 2015
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How to Drive Web Traffic to your Website

How to Drive Web Traffic to your Website “Driving Web Traffic is the most searched Phrase in 2014, is it that hard?” Every small business strives to gain exposure. Creating […]
September 22, 2015
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Online Marketing Strategies for Small Businesses

Online Marketing Strategies for Small Businesses “There are still some billboards out there, can you tell how many seen yours?” Small business owners today who wish to grow and thrive […]
September 22, 2015
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6 Simple Ways to Increase Your Social Media Presence

6 Simple Ways to Increase Your Social Media Presence “Social Media Presence – much more than just a Selfie…”   Be human. Interact through your social media presence accounts often. […]
September 22, 2015
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How to Grow Your Business with Content Marketing

How to Grow Your Busines with Content Marketing “Stunning Graphic Design will create a Wow Factor; Good Content will Generate More Hits.” If you are unsure about how and where […]
September 17, 2015
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Data-Driven Marketing

Data-Driven Marketing Still Needs to be Creative to Succeed “Higher creativity leads to greater innovation and greater success over the long run.” Life is a unique journey filled with endless […]