Online Marketing Blog - Powered by K2 Analytics INC

How To Optimize A Website For People With Disabilities

The internet has become an increasingly important part of daily life for people around the

15
Jan

Is Social Media Services Necessary?

In the modern age, social media services are more popular than ever before. They have

03
Jan

Basics To Tracking Your Ranking

If you’re new to the world of SEO, the thought of tracking your ranking on

15
Dec

Is Website Optimization In Las Vegas Important?

Online marketing is key for any business to succeed in the new digital age. While

03
Dec

Mobile Web Design: Optimizing Your Website

As the world increasingly turns to mobile devices for web browsing, it’s important for designers

10
Nov

Google SEO Services: How To Properly Utilize Them

Google is one of the most powerful search engine companies in the world. Every day,

03
Nov

Pay Per Click Marketing: Benefits & Risks

Pay-per-click marketing can be an effective way to drive traffic to your website, but it

20
Oct

Email Marketing: What Works & What Doesn’t

One of the biggest ways to reach your audience is through a remarketing strategy. This

03
Oct

How does SEO Services Work for a Business?

In business, SEO services are used to improve visibility and organic search results in order

10
Sep

Important Questions To Ask Digital Marketing Agencies

When working with a digital marketing agency, it’s essential to know everything they will be

03
Sep

Is E-Commerce Part of Digital Marketing

E-commerce is a fancy term for online shopping. This type of shopping is part of

22
Aug

How Web Design Impacts Content Marketing

Web design is a process that involves many different elements, from choosing a suitable color

10
Aug

How Content Marketing Is Changing The Game

Content Marketing is changing the game so much that it’s hard to remember a time

03
Aug

What Is Pay-Per-Click in Marketing?

Online marketing is the way of the world now. This particular type of marketing charges

21
Jul

What Is Small Business SEO Services in Las Vegas?

If you’re a small business owner, it’s important to understand the value of SEO services.

03
Jul

Are pop ups bad for SEO?

The jury is still out on whether pop ups hurt your SEO or not. However,

20
Jun

What to ask SEO consultants

So you’re ready to let a professional handle your company’s search engine optimization. But how

12
Jun

Google’s digital marketing course clashes with SEOs

Recently Google rolled out a course about digital marketing that sounded innocent enough. But as

05
Jun

How to Start a Business in Las Vegas in 2022

If you're thinking about starting a business in Las Vegas in 2022, here is a

21
May

How to Get a Business License in Las Vegas

Welcome to Las Vegas, a.k.a. the City of Lights and Sin, where setting up a

10
May

Difficulties of Digital Marketing in Las Vegas

Digital marketing can be difficult in any market, but Las Vegas presents a unique set

03
May

Should You Advertise in Las Vegas Newspapers?

You may still be deciding whether advertising in Las Vegas newspapers is a good fit

15
Apr

What You Need to Know About Las Vegas Website Designers

When it comes to websites and web design, Las Vegas-based services like K2 Analytics are

03
Apr

How do Keywords Impact Ranking?

Keywords are probably the most important part of any content published for the world to

03
Mar

Best SEO Tools for Las Vegas

Best Tools to Use for SEO in Las Vegas It can be hard to decide

15
Feb

Everything You Need to Know About Local SEO

If you're a small business owner, you might be wondering what you need to know

10
Feb

5 Things You Should Know About B2B Content Marketing

5 Facts About B2B Content Marketing B2B companies have a lot to gain from effective

03
Feb

Las Vegas SEO Packages

SEO Packages in Las Vegas: A Breakdown Las Vegas SEO Packages can include a number

22
Jan

Advertising VS Internet Marketing: What’s the Difference

Is There a Difference Between Advertising and Internet Marketing? The terms advertising and marketing are

15
Jan

What is a Digital Marketing Agency?

The Basics of a Digital Marketing Agency A digital marketing agency offers a wide range

08
Jan

Las Vegas SEO Tips for 2022

Best Strategies for Las Vegas SEO in 2022 The end of the year is almost

01
Jan

Content Life Cycle: The Definitive Guide

8 Stages of the Content Life Cycle The content life cycle is one of the

15
Dec

Christmas E-Commerce Tips

E-Commerce Marketing Tips for Christmas Christmas is a time for giving and receiving, but it’s

01
Dec

Black Friday Tips for E-Commerce

It’s Black Friday – the biggest shopping day of the year – and you’re ready

08
Nov

The Art of Unleashing Your Brand Potential

Businesses today are under a lot of pressure to do more with less, and that

08
Nov

What is Inbound Marketing?

At K2 Analytics digital marketing agency in Las Vegas, we’re experts at inbound marketing, but

01
Nov

How to Market to the LGBTQ+ Community

Marketing and Advertising to the LGBTQ Community The LGBTQ community is a diverse and vibrant

14
Oct

How to Improve Seo for A Local Business

Improve SEO for A Local Business Many small businesses start out with a very limited

08
Oct

How to Choose a Marketing Agency in Las Vegas

Want to learn how to choose a marketing agency in Las Vegas? Throughout the United

01
Oct

How to Target an Audience with Web Design

The goal of any online business is to attract and retain customers. And in order

22
Sep

Best Web Design Ideas for Las Vegas Businesses

Las Vegas is an exciting place. The lights, the action, the entertainment, the excitement. Web

15
Sep

The SEO debate: Organic Search vs. PPC Advertising

Organic Search vs. PPC advertising? Which is the best way to outrank your competition and

08
Sep

Should You Use Pay Per Click in Las Vegas?

PPC in Las Vegas is a marketing strategy that is used by millions of businesses

01
Sep

How To Do A Social Media Audit

Having success in digital marketing means you need to have a digital presence. In order

22
Aug

How To Install Facebook Pixel On Your Website

With digital sales and digital mediums on the rise, your business needs to do everything

08
Aug

Master The Art Of Landing Pages

As the world is slowly transitioning into the digital space it’s important to grow with

01
Aug

Digital Marketing Terms

With so many different digital marketing terms, it can be hard to know what they

15
Jul

Why you should have your website audited for SEO

Reasons why you NEED an SEO audit for your website

Websites are a necessary part of any company’s digital marketing strategy. They provide the platform

01
Jul

SEO Mistakes That Are Hurting Your Websites Ranking

The amount of minor errors that can have a major impact on the reach that

15
Jun

Why email marketing still reigns supreme in the world of digital marketing

Why Email Marketing Still Reigns Supreme in Digital Marketing

Email marketing still reigns supreme in digital marketing campaigns and when you break down the

01
Jun

Social Media Marketing Ideas for Your Las Vegas Business

As a local Las Vegas digital marketing company, we know how challenging it can be

15
May

Why You Need to Create More Interactive Marketing Content

As one of the top Las Vegas Content Marketing Agencies, we understand how important it

01
May

Reasons Why Businesses Fail at Social Media Marketing

If you’re a small business owner, the chances are that either one of your employees

15
Apr

Tips for Creating a Winning Ad Campaign for Your Las Vegas Business

You’re a small business owner, not a digital marketing professional. So it’s understandable that you

01
Apr

Digital Marketing Tips for a Las Vegas Local Business

One of the biggest challenges that local businesses in Las Vegas face is being able

15
Mar

Tips for Promoting a Local Business

You own a local business. Maybe you just started, maybe you’ve been around for 15

01
Mar

How To Choose the Best Legal Structure for Your Business

Are you starting a Las Vegas small business? We want to help! We’re a local

15
Feb

Pro Tips for Writing a Business Plan

Here at K2 Analytics Las Vegas digital marketing, we’re on a mission to support local

01
Feb

5 Steps for Starting a Business in Las Vegas

As the first edition of our Las Vegas Small Business Series, we’re looking at the

15
Jan

Las Vegas Small Business Series: Introduction

Hello, we’re K2 Analytics— a full-service digital marketing agency based in Las Vegas, Nevada. Normally

01
Jan

A Beginner’s Guide To Digital Marketing

When you start a business, whether you are a local service provider or the next

01
Dec

How to Use Pinterest to Drive Traffic to Your Blog

If you write a blog, then you’re always in need of growing your audience and

22
Nov

How to Use Blogging as a Tool to Grow Your Audience

When you run a business, you always need to find new ways to drum up

15
Nov

Thanksgiving Marketing Tips for Businesses

Coming up with new and engaging content when you are trying to market your business

08
Nov

How to Use Twitter for Marketing

When you want to get your business involved in important conversations around the industry that

01
Nov

Bing PPC vs Google: Which PPC Platform Is Best for You

Which Pay Per Click (PPC) platform is your business using to help promote your business

22
Oct

Why Organic Reach Is Important When Marketing To Millennials

If you’re marketing your products and services online, there’s a good chance that you’re trying

08
Oct

How Will iOS 14 Affect Your Marketing Strategy?

Apple recently announced its new iPhone operating system iOS 14 and with it, comes plenty

01
Oct

Why You Should Be Utilizing Content Marketing Every Day

Is your business using content marketing to grow your online presence and your business every

22
Sep

How to Use Landing Pages for Your Business

How to Use Landing Pages for Your Website

If you’re familiar with websites, whether or not you are a digital marketing expert, you

15
Sep

Social Media Marketing Mistakes to Avoid

As a digital marketing specialist who’s been using social media since the MySpace days, I

01
Sep

Strategies to Get More Facebook Engagement

Strategies For More Facebook Engagement

Are you struggling to increase your Facebook engagement despite your best efforts? You don’t have

01
Sep

How to Promote Your Business Better During COVID-19

The past few months have not been easy on businesses, especially those with minimal profit

26
Aug

User Experience and How UX Can Help Your Website Rank

If you have a platform where your users, customers, or clients interact with your business,

12
Aug

What Are Mobile Local Results?

At K2 Analytics, we specialize in generating more leads for your business through inbound marketing.

05
Aug

How to Grow Instagram Engagement on a Budget

For many business owners who are technologically savvy, they know that having an Instagram account

01
Aug

Boost Your Social Media Posts More Effectively

Have you exhausted all of your social media marketing ideas and strategies? Do you feel

15
Jul

Rethink Your Email Strategy

Email marketing can be an effective way to reach your customers directly in their inbox.

01
Jul

How New Twitter Features Could Change How Brands Use Social Media

Will New Twitter Features Change the Platform? If you’re an avid Twitter user like myself,

23
Jun

How to Improve Your Social Media Strategy

Social media can be a highly effective way to connect with audiences in your niche

01
Jun

Bad SEO Habits That You Should Avoid

When it comes to your website, there is no one-size-fits-all solution for search engine optimization

15
May

How to Create a Brand Style Guide

When it comes to marketing your small business, it is important to have a strong

01
May

The Importance of Brand Building

One of the most important aspects of any business is the brand. This is true

01
Apr

How to Market Your Business Through Coronavirus Scares

In light of recent events surrounding the spread of Covid-19, a lot of individuals are

17
Mar

What is UX Design and why does it matter in 2020?

Making your website stand out among a sea of competitors can be difficult to do,

15
Mar

How and Why Content Goes Viral

At K2 Analytics we often come across the same kinds of questions and concerns regarding

01
Mar

How To Make Money Blogging

A Free Beginner’s Guide for Running a Successful Blog If you have ever thought about

22
Feb

Executing a Successful Social Media Strategy

Social media has proven itself to be one of the most powerful and useful methods

15
Feb

Choosing the Perfect Domain Name For Your Business

A truly successful brand begins with a strong identity and a strong online presence that

01
Feb

How To Build An Instagram Following For Your Business

It’s a brand new year and a brand new decade! Not only is this the

15
Jan

Why Your Business Needs Digital Advertising

At K2 Analytics, we know why your business needs digital advertising. That’s because we help

01
Jan

What is Affiliate Marketing and How Does it Work?

We have all thought about ways that we could make a little extra cash on

15
Nov

How to Use Content Marketing to Generate Profits

Content marketing is a great way to indirectly attract new clients and customers that breaks

15
Oct

Choosing the Right Content for Email Campaigns

Email campaigns are a great way to reach out to your customers and offer them

01
Oct

Difference Between Organic Reach and Paid Reach

K2 Analytics understands that managing your company’s marketing budget is vital to the success of

15
Sep

How to Update your Business Plan

A business plan is a formal written document containing business goals, how the goals will

01
Sep

Benefits of Updating Your Business Website

Are you updating your business website? At K2 Analytics, we see that a majority of

15
Aug

Ways to Increase your Social Media Posting

Social Media posting has blown up over the decade, going from being a just a

01
Aug

Unique Content Ideas for 4th of July

Queue the fireworks and all the red, white, and blue décor because this Independence day,

01
Jul

How to Find the Right Social Influencers for Your Brand

These days, companies are taking the idea of celebrity endorsement to promote products, brands, websites,

17
Jun

5 Things to Consider Before Starting Your ECommerce Site 11

5 Tips to Consider Before Your First E-Commerce Project

It seems like everyone and their mothers are making an ecommerce site these days. But,

03
Jun

K2 Analytics - Tips to Step Up Your Email Marketing

7 Tips to Step up Your Email Marketing

Email marketing is your key to success and here is why. Modern Techniques to Successful

14
May

K2 Analytics - Marketing Tips for a Successful Mothers Day

Marketing Ideas for a Successful Mother’s Day Campaign

Mother’s day is right around the corner and what better way to honor the mother

06
May

5 Tips for Pinterest Marketing

Before we dive into the best Pinterest marketing tips to grow your business, let’s first

15
Apr

5 Social Media Content Ideas Your Audience Will Love

One of the hardest parts of social media marketing is curating and creating GOOD content.

01
Apr

4 Tips to Avoid The Wrong Marketing Agency in 2018

4 Tips to Avoid The Wrong Marketing Business in 2018

If you have any kind of business, you need customers to keep you going… plain

18
Mar

What is Event Marketing?

According to BusinessDictionary.com, the definition of event marketing is “The activity of designing or developing

04
Mar

4 Tips for Building a Social Media Strategy

Social media has become a vital marketing tool for businesses of all sizes. People used

18
Feb

5 Valentines Day Marketing Ideas

Marketing for Valentine’s Day is more than just dressing up your business website or E-commerce

04
Feb

Marketing Trends to Expect This Year

Marketing will continue to change as technology advances over time. Each year we see new

21
Jan

How to Become a Social Influencer

Influencer marketing has skyrocketed since it first became popular due to the way purchasing decisions

07
Jan

Winter Blog Post Ideas

Some writers struggle with writer’s block and blog post ideas from time to time. That’s

17
Dec

8 Holiday Marketing Tips

The holidays are here whether you’re ready or not… but is your business? If you’re

03
Dec

Marketing Tips You Can Learn From Selfies

The cell-phone self-portrait, also commonly known as a “selfie,” has transformed picture-taking into a social

19
Nov

K2 Analytics - 3 Marketing Trends You Cannot Ignore

4 Marketing Trends You Cannot Ignore

There are lots of new online digital marketing trends which are evolving in today’s high-tech

05
Nov

Top 4 Customer Service Mistakes

Excellent customer service is what sets the best help desks and department stores apart from

15
Oct

4 Benefits of Vlogging for Small Businesses

A vlog, or video blog, is a type of blog where a video is used

01
Oct

4-Reasons-Why-Your-Website-Is-not-Ranking

4 Simple Reasons Why Your Website Isn’t Ranking

Your Website Might Not Be Ranking Because… Having an online presence is crucial to any

17
Sep

How to Write a Business Plan

Writing a business platform doesn’t need to be challenging, it only requires a lot of

06
Aug

K2 Analytics - Ways to Keep Customers Coming Back

5 Simple Ways to Keep Customers Coming Back

It’s one thing to have happy customers, but it’s another thing to have customers that

16
Jul